Understanding Event Marketing
Event marketing encompasses the promotion and management of events – whether physical, virtual, or hybrid—to achieve specific goals, such as generating leads, recruiting talent through job fairs, building brand awareness, or launching a product....
Onsite event technology can greatly enhance areas like information dissemination, wayfinding, networking, security and contingency planning, lead capture, and data collection. In fact, according...
As we navigate an increasingly data-driven landscape, the ability to extract meaningful insights from events has become a game-changer. Enter Snapsight Premium, the next...
What Are Self Check-In Kiosks?
Self check-in kiosks are automated terminals that allow attendees to register and collect their credentials, such as name badges, without...
Having worked in advertising and marketing agencies in her native Lebanon, then for an event publishing company in Montreal, Rachel Stephan launched her own...
The success of a trade show isn’t just about attendee satisfaction; it’s also about creating an environment where exhibitors can thrive. Traditionally, this depends...
How tech events fuel robust employee engagement
The tech industry is famous for its festivalized events. And, certainly, they leave a major impact. But what...
In today’s fast-paced events industry, conferences have evolved into dynamic platforms for networking, knowledge sharing, and industry growth. Let’s face it, conferences aren’t just...
